Tag Archives: consumers

The important thing of advertisements

Posted on August 5, 2008 by

Advertisements are seen as contributing to the cultural codes that direct a material culture which encourages (a feeling of emptiness) because people who feel empty make great consumers? (Kilbourne, 1999). Such codes are believed to create unintended consequences and consequent … Continue reading →

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How to use mass-marketing techniques ?

Posted on August 1, 2008 by

Marketing has always been about focusing on consumers. However, while marketing has previously only been able to use mass-marketing techniques to reach large groups of consumers, the current and evolving market scenario requires reaching individual consumers. Marketing and branding are, … Continue reading →

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The customer service methods

Posted on July 20, 2008 by

Train your representatives to make customers feel important. If a customer makes a suggestion, the representative should note it and let the customer know they have noted it (see follow-up). Training can take place at open workshops or can be … Continue reading →

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