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Category Archives: Companies
How to use mass-marketing techniques ?
Marketing has always been about focusing on consumers. However, while marketing has previously only been able to use mass-marketing techniques to reach large groups of consumers, the current and evolving market scenario requires reaching individual consumers. Marketing and branding are, … Continue reading
Franchise method
Franchise is a method of doing business by licensing trademarks. A recurring royalty fee being the prime source of income, the advent of franchise business dates back to the 1850s. Franchises are sold by franchisors and bought by interested franchisees. … Continue reading
Posted in Advertising, Business, Companies, Franchise
Tagged Advertising, fees, Franchise, royalty
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The customer service methods
Train your representatives to make customers feel important. If a customer makes a suggestion, the representative should note it and let the customer know they have noted it (see follow-up). Training can take place at open workshops or can be … Continue reading
Posted in Business, Companies, customers service
Tagged consumers, customers service, representatives
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How good is your companies ?
Companies today are viewed and judged in a more multidimensional way than ever before. Consistent financial performance, coupled with sustainable business practices, unimpeachable business ethics, the ability to attract and keep world-class talent–all have equal footing on the scorecard against … Continue reading
Auto insurance tips
Our auto insurance advice saving money are written for one reason – To save money on your next car insurance. As in most countries are required by law to a minimum amount of liability coverage we were looking for ways … Continue reading