Monthly Archives: August 2008

The most important think of logos

Logos are really about your “look”. Whether you know it or not, your firm already has this “look” . Logos are the least likely to change but almost everything else should have room for growth and evolve naturally. A brand … Continue reading

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How to use mass-marketing techniques ?

Marketing has always been about focusing on consumers. However, while marketing has previously only been able to use mass-marketing techniques to reach large groups of consumers, the current and evolving market scenario requires reaching individual consumers. Marketing and branding are, … Continue reading

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